In the past I’ve listed all of my industry experience—and there is a lot. Some industries/products many have never even heard before. (I must add, a unique industry is really fun because it’s interesting and you’re not at risk of duplicating anyone else.) But does industry experience matter when it comes to graphic design? I’m inclined to say “not really.” First, I’m not going to duplicate anything I’ve done before in an industry. Second, graphics get out-of-date, so I always start afresh.
It MAY matter to know whether some kind of style is done-to-death. For many years I worked with the Fresh Produce Industry. There is nothing new under the sun with graphic design. Literally. Most logos feature the sun over a green agricultural field. I know what’s out there. Chances are whatever I come up with for graphic design has already been done, but before I start a project, I research the current graphic design trends within that industry.
Don’t worry, I’ve got it covered!